If you’re selling products on Amazon, you need an Amazon seller tool to make your life easier. No matter if you’re just getting started or an established company, this type of platforms will help you increase profits and minimize product launch risks.
In this post, we’ll be reviewing one of the top Amazon seller tools, AMZScout. We’ll take a walk-through and see how good is it.
Let’s dive right in!
AMZScout was established in the U.S. in 2017 in Philadelphia, Pennsylvania by its founder Alexander Volkov.
Since then, the company has done nothing but grow: its user count has easily surpassed 1,000,000 accounts and it has big customers such as Disney, Dell and Red Bull.
For a head-to-head comparison of AMZScout with other Amazon sellers, check our post on Helium 10 vs AMZScout.
One of the most important things when looking at new software, especially if you are a beginner, is its dashboard and its overall interface. A clean, user-friendly interface is a must at our times.
AMZScout gives you a quick walk-through as soon as you log in to the website for the first time. At first, I felt a bit overwhelmed by the amount of things you see on the main page.
However, they have a Training Quest right at the top of the dashboard and it helps you fully familiarize yourself with the functionality of each AMZScout tool.
After you complete the test, you receive a guide that includes Amazon’s top five ready-to-launch products.
The goal of product research tools is to turn what would normally be hours of tedious product research into just a couple of clicks. They help you analyze product viability and maximize your selling opportunities.
If you want to search right from the dashboard, you can do so too thanks to its Product Database. There are 18 filters to help you refine your criteria and preset filters to quickly make a shortlist of product ideas that have potential.
Using the built-in product selections feature, you can also filter by new products, trending products and proven stats.
The product research tool also includes a Product Tracker so you can keep an eye on competing products and confirm viability before committing to sell.
AMZScout also provides a lot of product research features on its Chrome extension, which we’ll talk about later.
Keyword research and Listing optimization
AMZScout has one main keyword research tool. With it, you can find tons of relevant keywords for your product listing and check Amazon keyword search volume to estimate demand.
They also have a Chrome extension called Amazon Keyword Tracker & Reverse Asin Lookup that shows you where your product stands when searching for a related keyword. It also helps you with listings.
The Reverse ASIN Lookup 2.0 has also been recently updated and you can access it on the web app. Simply enter the ASIN for the product you want to analyze in the search field. Or even better, click the “+ Enter a few ASINs” button and analyze up to 10 items.
As with all the data, you can then export it to Excel.
How you get your notifications is something extremely important. I know I have missed valuable updates because of issues with alerts.
Now, all that can be easily fixed with Amazon Emerald, a new program that allows third-party services to send notifications directly to sellers on Amazon Seller. As it’s quite new, not many Amazon seller platforms have been included in this program yet.
AMZScout, sadly, is not on this list yet.
Although we’re thinking about tools you can use as an Amazon seller, it’s always good to consider all features. In this case, AMZScout shows its sole focus on Amazon. They don’t support the Walmart Marketplace.
AMZScout doesn’t include team collaboration features on its free trial plan and overall doesn’t seem very interested in adding team members to the account.
AMZScout offers a free Chrome extension that lets you analyze product or niche profitability, check competition and find suppliers. It’s their PRO extension.
You just have to download it and it will automatically open the Amazon website so you can start searching products and see their data.
Anytime you click the bottom-left icon, you get access to a list of features.
You’ll see your number of competitors, their range and their net profit. You’ll also see a Listing Quality Score (LQS) which gives a score from 0 to 100 according to how well-organized a listing is.
Personally, I had some issues with the browser extension, perhaps because it was the free trial. Everything was automatically in Spanish, on the contrary of the app web, I couldn’t change it back to English.
Here you can see the data for a product I searched on Amazon. As you can see above, there’s the score, its rentability, demand and level of competition.
Other important features inside the extension are a product tracker, a profit calculator and your product history.
Finding a supplier
Deciding which product you’re going to sell is only one part of your Amazon journey. Another important decision is who is going to be your supplier.
Some Amazon seller tools include a built-in supplier database, however, that’s rarely the case. AMZScout PRO has a button that redirects you to Alibaba so you can choose the most reliable partners for your business in their database.
Moreover, AMZScout also keeps in mind the challenges sellers face regarding inventory. That’s why they also offer AMZScout Reimbursement service.
This service gives you a professional account audit so you can reclaim FBA compensations that are rightfully yours and get three times more money than from using an automatic tool.
Besides the main browser extension we mentioned earlier, AMZScout has other extensions. In fact, if you search on the Chrome Web Store, you’ll find more than 5 extensions.
They are all free and have great reviews, however, I don’t get the need for so many.
Why not simply an all-in-one extension?
Languages and marketplaces supported
AMZScout is available in 7 languages, including Chinese, English, Russian and French.
They support 10 marketplaces, from the US and Canada to Japan and India.
Resources and support
AMZSout has a solid list of learning resources, from masterclasses to courses and monthly reports. They also have a blog with cases and guides, as well as a very active YouTube channel.
They offer support via email and chat and answer superfast. However, getting answers sometimes is not very straightforward and you might be redirected to other email for support. It’s something small but it can be a bit annoying.
AMZScout has a series of different plans according to the payment period and the type of subscription. It also has a free trial that allows you to conduct some searches and a 10-day Money-Back Guarantee.
If you want to pay annually, you have two types of subscriptions:
- PRO Extension: $651.88 per year. Includes the Chrome extension and AMZScout Seller’s Course.
- Seller’s Bundle for Amazon: $1,084 per year. Access product research tools as well as keyword research tools and competitor data analysis.
There are also two functional add-ons in case you want extra features:
- Amazon Product Pages: $480 per year. Includes dropshipping, arbitrage and wholesale extension.
- One Individual Product Research: a one-time payment of $150.
AMZScout Pros and Cons
- Unique cool features like its reimbursement service.
- User-friendly interface with tons of tutorials.
- Multiple Amazon Marketplaces and languages supported.
- Free trial.
- It doesn’t support the Walmart Marketplace.
AMZScout is an Amazon seller tool with all the features you need, and the ones you didn’t know you needed.
I love that it has tons of resources and tutorials even inside the dashboard so you never feel lost. It’s also great that they support multiple languages and a lot of their features are available for free.
Lastly, it has several cool features like its reimbursement service and its Reverse ASIN Lookup 2.0.
That said, I think there are some things to improve. I found that support takes a while to solve I questions and there aren’t collaboration features for teams.
I also have mixed feelings about the amount of browser extensions available to download.
All in all, I think its a very helpful tool that I recommend you give a try, keeping in mind the issues already mentioned!
Have you tried AMZScout before?
What do you think about it?
Tell us in the comments!