Mailchimp is one of the most popular email marketing services.
However, recently it has raised its prices and the quality of its service isn’t what it used to be.
This has provoked many people to look for the best Mailchimp alternatives.
So whether you’re a former Mailchimp client unhappy with the changes or someone that’s just starting with email marketing and looking for options, this post is for you.
Why people are looking for Mailchimp alternatives?
In case you’re curious about why people are switching away from Mailchimp, it basically comes down to these three reasons:
- They now charge businesses for unsubscribed users in their accounts.
- Their customer support has become increasingly unhelpful and usually responds with standardized messages.
- And finally, while technology is always improving, they have failed to keep up with innovation and they lack basic features.
That’s why we decided to gather this list of amazing services that serve as great alternatives for Mailchimp.
Best Mailchimp Alternatives
Before we start, it’s worth pointing out that most of these companies offer a landing page builder besides email marketing services, which is great if that’s also what you’re looking for.
However, if building a landing page is your main goal, we recommend you head to this post, Best Landing Page Builders, where we cover the topic in-depth.
Now, let’s see what we got.
1. GetResponse
Trusted by big brands like Ikea and Carrefour, GetResponse is a powerful yet simple tool to send emails and automate your marketing.
Some of its key features are:
- A mobile-responsive email design that helps you maximize your conversion rates.
- Powerful email builder and landing page creator.
- Email opt-in forms.
- Integrations for your favorite apps: Adwords, Bing, KissMetrics, Facebook, and more.
- A/B testing features and advanced segmented options.
- Great support: 24/7 live chat in 8 different languages, email, tutorials, and a help center.
Pricing:
GetResponse has four different plans and three billing period options: monthly, annually (with gives you an 18% discount), and biannually (30% discount). Unlike many of these services, prices don’t rise according to the number of your contacts but to the features included.
- Basic: $15 per month. Includes all the basic features.
- Plus: $49 per month. List segmentation and 3 additional team members.
- Professional: $99 per month. Unlimited automation.
- Max: custom pricing. SMS marketing and up to 500 team members.
You can try any of those free for 30 days.
It’s also worth mentioning they have a discount plan for charities and NGOs. They give you a 30% or even 50% off so you can get your mission with less impact on your budget!
2. Moosend
Do you know why Moosend is a great Mailchimp alternative? They give you email marketing tips as soon as you land on their site. And they have tons of articles talking about why you should choose them over others. The point is: they know how to sell, so they are perfect to help you increase your own sales. I mean, they did it with Vogue…
Some of its key features are:
- Unlimited customer segmentation, even as a free user.
- Hyper-personalize your emails using automation.
- Powerful drag-and-drop editor and email newsletter templates for every occasion.
- Landing page builder.
- Real-time analytics and A/B testing.
- Fantastic customer service: live chat, email, phone, and a great knowledge base.
Pricing:
- Free: unlimited emails and all the core features at no cost.
- Pro: $10 per month. Up to 5 team members.
- Enterprise: custom plan. Includes custom reporting and up to 10 team members.
3. MailerLite
MailerLite is called that for a reason: they remove the complexity of digital marketing and deliver a customer-friendly approach while still offering advanced features. This has earned them the award of Best Email Deliverability service of October 2021, among several other awards.
If you would like to see some MailerLite’s email newsletter design examples, you can check them out on their website and get some inspiration.
Some of its key features are:
- Pre-made email templates for different campaigns.
- Landing pages, pop-ups, embeddable web forms, and more.
- Reporting tools, A/B testing, and RSS campaigns.
- Powerful email automation, segmentation, and personalization features.
- Integrations with Shopify, WordPress, Squarespace, Facebook, and more!
- Strong customer support: 24/7 live chat and email. But they aren’t available in the free plan.
Pricing:
Prices vary according to the number of subscribers.
- Free plan: up to 1,000 subscribers.
- Premium plans: from $10 per month. They include a custom HTML editor and newsletter templates.
4. AWeber
With its headquarter in Philadelphia, AWeber is another great Mailchimp alternative that it’s popular worldwide. Their mission is simple: deliver powerfully simple email marketing software for small businesses that does 90% of the work for you. Leaving the last 10% for you to have fun!
Some of its key features are:
- 700+ beautiful email templates for HTML and 6,000 templates in its entry-level plan.
- Drag-and-drop email builder.
- Email analytics and email split testing.
- Landing pages.
- Smart unsubscribed management.
- Great support: 24/7 live support via phone, email, and chat. They also have tons of video tutorials for beginners and a knowledge base.
Pricing:
AWeber prices vary not according to features but subscribers. So every plan has the same benefits but they will charge you more as you keep growing.
- Free: 0 to 500 subscribers and 3,000 emails per month.
- Pro plan: starts at $20 per month if paid annually and can go up to $150 per month. You get unlimited emails per month and unlimited list profiles.
5. Benchmark
Benchmark is dedicated to the service, security, and satisfaction of its customers. That’s why Benchmark maintains partnerships with many of the most respected businesses in the niche: Intel Security, Litmus, and Google, to name a few.
Some of its key features are:
- Drag and drop builder.
- Easy-to-use HTML editor that gives you a live preview with every line of code.
- Photo editor to adjust the color of your images and even add a message.
- Pre-built email templates for any occasion.
- Robust A/B testing features.
- Inbox checker. Powered by Litmus, Benchmark’s Inbox Checker allows you to view your email in different email environments before sending it.
Pricing:
- Free: send 250 emails per month.
- Pro: $13 per month. Unlimited emails and advanced features.
- Enterprise: custom price. Includes email white-labeling and a dedicated IP.
6. Sendinblue
We previously talked about Sendinblue’s strategy in other posts: they are the best example of how to steal your competition’s traffic. More specifically, Mailchimp’s traffic. You can learn more about how they manage to do this in this post, but the point is, they are great at marketing.
I mean, they were even were named as one of the Top 100 software companies of 2021 and rated as the best Marketing Automation platform for SMBs.
Some of its key features are:
- A huge email template library.
- Drag and drop editor and email personalization options.
- Segment your contacts based on your own criteria.
- A/B testing.
- Besides email marketing campaigns, you can access their great CRM tools to create SMS campaigns, landing pages, and Facebook ads, among others. Even offer live chat to your customers!
- Customer support in 6 languages.
Pricing:
All plans come with unlimited contact storage.
- Free: up to 300 emails per day and covers the basic features. Great for small businesses.
- Lite: $25 per month. No daily sending limit.
- Premium: $65 per month. Includes landing pages and Facebook ads.
- Enterprise: custom price. Access for more than 10 users.
7. Constant Contact
Constant Contact it’s the perfect Mailchimp alternative for WordPress because it works with some of the most popular WordPress plugins like OptinMonsters and WPForms. You can also integrate with Shopify.
Some of its key features are:
- Their easy-to-use drag and drop editor lets you create professional email newsletters in just a few minutes. And they even have an AI-powered website builder.
- Great variety of templates and images.
- Basic automation features like sending welcome messages to new subscribers, resending emails to non-openers, and trigger emails based on user behavior.
- Create surveys and polls, dynamic forms, and more.
- Facebook and Instagram ad campaigns.
- Amazing support: live chat, calls, email, community support. Tons of resources: video tutorials, free webinars, a knowledge base, and more.
- Finally, Constant Contact also has a mobile app to stay in touch with your customers whenever you have a moment.
Pricing:
Their prices are based on the number of contacts and have the potential of unlimited emails per day.
- Email: $20 per month. You get 5 users.
- Email plus: $45 per month. You get unlimited users.
As you can see, there’s no free plan but the first month is free.
Get started with Constant Contact
Conclusion
Mailchimp is still a great option for many people. But for those who want more features and better prices, there’s plenty of great alternatives. Today we talked about the best Mailchimp alternatives:
- GetResponse
- Moosend
- MailerLite
- Aweber
- Benchmark
- Sendinblue
- Constant Contact
I’m curious, have you tried any? What do you think? Would you add others? Tell me in the comments!
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