Want to generate more leads and increase sales? You need to implement copywriting strategies – that WORK. Here’s why it is so much important: With a simple twist of words, you can see how compelling the first Ad copy sounds. Learning these copywriting strategies will help you level up your inbound marketing efforts. Many marketers…
In a survey conducted by Hubspot, customers reported expecting a response within 10 minutes of posting a query. Welcome to the new world of business where customer satisfaction = instant gratification. Live Chat support – the single, viable resolution to instant customer responses, is on the rise. Over the years, live chat has evolved with…
Before I explain what an Ethical Bribe is, try to remember how many times were you offered a free resource, deal, or a gift in return for signing up for a newsletter on a website? Quite often. An Ethical Bribe is that free resource that someone uses as bait for getting your permission to access…
Content repurposing is a smart way of sharing existing content in a new package. Before we begin, you should know what repurposing content means. If I take this article and create a YouTube video on this same topic and then publish the video in audio format as a podcast episode, then that’s called repurposing content….
Getting your traffic all through your sales funnel and converting cold traffic into warm and then hot traffic isn’t easy. You’ll lose tons of people along the way. That’s why it’s extremely important you do your best to keep the ones who have reached your eCommerce platform and are part of the hot traffic now….
You have a landing page; you have an awesome product. But you aren’t able to get more leads, more sales and you’re losing confidence. In this guide, I’ll show you 7 elements you must have on your landing pages. If your landing pages are missing even one of the following elements, you will get terrible…
A smart marketer knows the importance of choosing the right digital marketing tools. Think about it. Your ideas are of no use if you can’t implement them. And chances of your marketing campaigns to succeed is next to zero if you rely upon underperforming software and platforms. But how do you identify the best marketing…
For any flourishing business, email lists are crucial. What is more critical are the emails we send to these people on our email list. This is where drip campaigns come into the picture and make our work easier. A drip campaign is a series of automated emails that are sent to an email list of…
Unbounce comes with tons of features. After all, it’s one of the most popular and lead conversion platforms and page builder software. What amazes me most is the level of development that Unbounce has achieved in the past 3 years. It’s exponential. And from what I’ve learned from the team, more ground-breaking conversion optimization features…
When it comes to marketing, our main goal is conversion. Attracting new visitors and getting users to take the next step down the sales funnel is essential. And when embarking on this task, we need to pay attention to a major element inside our website, the CTR on Call-to-Action. But what is a CTA? So…