Marketing & Sales

12 Best Scarcity Marketing Tactics (With Examples)

12 Best Scarcity Marketing Tactics (With Examples)

Looking for the best scarcity marketing tactics to implement for your business? Scarcity marketing works, even more with the modern internet audience. In the world of fast fashion, limited Nike launches, and exclusive deals that last only for several hours, scarcity is the key to sell more in less time. So in this guide here…

iOS 14.5: Why Apple’s New Update is Controversial

iOS 14.5: Why Apple’s New Update is Controversial

Apple’s new update, iOS 14.5, is here and everyone has something to say about it. One particular feature is raising controversy about ads and privacy: App Tracking Transparency has big companies battling each other. And you may be thinking: “cool to know what Apple does with privacy but I’m an Android user, I don’t care”….

Crowd Marketing: What is it & How it Works (W/ Examples)

Crowd Marketing: What is it & How it Works (W/ Examples)

Robert Kiyosaki, the writer of the famous book Rich Dad Poor Dad, wrote: “No one achieves great things by following the crowd.” Seems like he didn’t foresee 2020 with its pandemic and emergence of new normals and new trends – one of which is Crowd Marketing. Marketing for the crowd, with the crowd, to get…

What is the Difference Between Upselling And Cross-Selling

What is the Difference Between Upselling And Cross-Selling

Proven to be a massively successful marketing strategy for E-commerce stores, Upselling & Cross-Selling are two pillars for getting a strong consumer reaction that gives a profitable outcome. Both of them differ from each other. But How? That’s what this post is all about. If You run an E-commerce store or sell any form of…

Creating More Content Is Better Than Focusing on Quality?

Creating More Content Is Better Than Focusing on Quality?

Hey Bloggers, This is post embarks a long time return of the blog success series. I started this series to share personal experience, new ideas, and strategies different from the generic blogging advice you get. BfB Success Series is where you’ll find unique and out of the typical articles on different topics. Mostly revolving around…

Stripe India Launch: Indian Users Can Now SignUp & Accept Payments

Stripe India Launch: Indian Users Can Now SignUp & Accept Payments

Stripe has officially launched its services in India. Stripe had been teasing that they would allow Indian users to accept payments since they launched a beta program in December 2017. However, the official date of Stripe India launch should be 2nd March. Stripe is a payment processor just like PayPal built for both businesses and…